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Adobe Launches Photoshop Android Application
- pwmanagerdied 17y ago...Photoshop referring to Photoshop.com, their photo editing web app, not its more impressive namesake. All of Adobe's copy seems to make this distinction, it's a pity this blog couldn't be bothered. It's not the Photoshop Mobile App, it's the Photoshop.com Mobile App (for Android).
- wmf 17y agoHeck, if they want to sabotage their own brand why go out of your way to stop them? The urge to over-extend a good brand seems to strike every large company.
- pwmanagerdied 17y agoNo, I'm saying that the blogger is removing the ".com" from Adobe's copy, with the result that he is not distinguishing the brands. Adobe sort-of does.
- wmf 17y agoI suspect regular people aren't pedantic enough to distinguish between Photoshop and Photoshop.com and Adobe should take that into account in their marketing.
- Zak 17y agoAdobe devalues Photoshop brand by releasing feature-limited iPhoto-like application for Android and calling it Photoshop.
- pwmanagerdied 17y agoIf it makes any difference, they called it "Photoshop.com", this blog just dropped the tld.
- jrockway 17y agoFinally an application name sillier than "OpenOffice.org".
- pwmanagerdied 17y agoI don't know that I'd agree. Photoshop.com provides a subset of the features that Photoshop has, and the name's a derivative. It's sufficiently distinct that it shouldn't be confused with Photoshop, but still gets the brand bonus from being associated with it.
- jsz0 17y agoDisagree. No one expects to get all the desktop features on a mobile device. I've tried the iPhone version and it's definitely as good or better than its competition. That's a good thing for the brand. I think your point applies more directly to Photoshop Elements where a user could reasonably be confused about what feature set they are getting.
- ascuttlefish 17y agoKleenex is a verb?
- compay 17y agoIn English, you can verb any noun.
- ascuttlefish 17y ago{hushed voice} how awful...