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My wife and I used DoorDash pretty extensively when we first moved to the bay area, we were living out of a hotel for a few weeks. It was interesting how our r
by bkjelden 12y ago
My wife and I used DoorDash pretty extensively when we first moved to the bay area, we were living out of a hotel for a few weeks.
It was interesting how our reactions to the site differed. I was just happy to have a one-stop list of delivery restaurants with no phone calls, no complicated payment info, etc.
Her reaction was "There's no pictures! I just want someone to tell me what I want to eat!"
Now, whenever I go to their homepage I see a huge missed opportunity to sell advertising. As sites like DoorDash become well-known hubs for the logistics services they provide, I wonder if they will take advantage of the huge set of eyeballs landing on their homepage with open wallets. And for a restaurant, a well-done DoorDash campaign could be more effective than Facebook/TV/radio marketing.
I do see myself stuck with a bit of a paralysis of choice when I land on their homepage. Sure, there's 50 restaurants near me that I can order from, but all I really know is that I'm hungry right now. Some help choosing would be nice.
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