As optimistic as you are, saying that politics and self-promotion inside large companies is stupid, you have to remember the environment. By definition, a larg

As optimistic as you are, saying that politics and self-promotion inside large companies is stupid, you have to remember the environment. By definition, a large company has LOTS of people, and lots of people involved in a project like changing a website design. They all have their own goals, their own direction and ways to do their job correctly. They won't always line up. The developers want to do whatever makes their work easier, while the ops people want to be sure the servers are stable. The graphics guys want to go with a stunning new design, but the marketing people want to put up a banner with their newest trips to europe. There are lots of cross-cutting concerns. Everybody can do their job perfectly, and without malice, and still have lots of friction in a change. It's not all about "big egos want their feifdoms"