Some people will be more likely to buy a more expensive product, even if the price/value ratio is inferior than a cheaper alternative, merely because they want

Some people will be more likely to buy a more expensive product, even if the price/value ratio is inferior than a cheaper alternative, merely because they want something better, and can afford the trade-off. Not everyone needs native software. I work in an office in which over half the employees use Chromebooks because they don't have any requirements beyond web-based applications and the Google ecosystem. Don't underestimate the value of 'incredibly simple', 'virus-free', and 'always up-to-date'. These factors may be worth much more to another sector of the market than to you.