I agree. A poster below said it might be better to express this as, "Solve a problem that people have". To which I would add, "...and cultivate the market for

I agree. A poster below said it might be better to express this as, "Solve a problem that people have". To which I would add, "...and cultivate the market for your solution". This would eliminate the implication that something should be automatically "wanted" by people for it to be successful.