Neon signs are confusing during day. They are not bright enough in bright sunlight. You have to look closely to see if they are on or off. Flip boards seem very

Neon signs are confusing during day. They are not bright enough in bright sunlight. You have to look closely to see if they are on or off. Flip boards seem very practical and do their job well in day or night. I see purpose in having name of the shop done in neon as it's the brand name. Don't see why Open signs should also be in neon. Initially, I thought thats what the article was about.