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The reason Diet Coke is so sweet is that it is an entirely different formula from Coca Cola Classic. It is more similar to the ill-fated New Coke, a product tha
by joshuapants 12y ago
The reason Diet Coke is so sweet is that it is an entirely different formula from Coca Cola Classic. It is more similar to the ill-fated New Coke, a product that was designed to be much sweeter because market research and focus groups determined that people tended to prefer sweeter colas (New Coke, of course, failed because it alienated Coke's market base, since people who preferred sweeter sodas would have already started drinking Pepsi and New Coke gave those individuals no reason to switch brand fealty.)
- itsybitsycoder 12y agoDiet Coke is sweeter? To me it tastes like overly-carbonated ashtray. One of the few diet drinks I don't like, because I find it not sweet enough. ;) I knew that Diet Coke was its own formula and Coke Zero was meant to taste like Coke, but to me Coke Zero/Coke taste sweeter than Diet Coke.