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Surely this should be why GoDaddy acquired and killed.... The mechanics are simple, and obvious. GoDaddy buys an upstart with money, kills it be starving it of
by KaiserPro 12y ago
Surely this should be why GoDaddy acquired and killed....
The mechanics are simple, and obvious. GoDaddy buys an upstart with money, kills it be starving it of resources.
Whats more interesting is why it would do such a thing. To acquire a company and kill it takes a lot of time and effort. It must have been either a great threat, or have assets worth spending money on.
This isn't an uncommon practice. However its less common in the world of startups, mainly because no one runs at a profit, they can't afford to spend valuable run time capital killing a competitor.
Autodesk and Avid are the masters of the buy and kill.
- deleted 12y ago[deleted]
- steve-benjamins 12y agoDid you read the article? GoDaddy never set out to acquire Virb. It just happened to. This is more of a story about the messiness of acquisitions than any kind of dark, malicious intentions by GoDaddy.
- deleted 12y ago[deleted]
- KaiserPro 12y agoYes, but sorry, no one spunks out millions of dollars to get a happy accident. There are months of wranglings, negotiations, covenants drawn up, targets created. Granted Virb might have been collateral, but thats the point of my question. Why, was it lack of interest, did it cost to much to develop?
- teevio 12y agoI work for Autodesk via a buyout of Creative Market, and Autodesk has been amazing. Creative Market has existed within Autodesk and is thriving.
- KaiserPro 12y agoSoftimage & naiad would beg to differ. Plus Max isn't fairing to well either...