4 ms·

I can clone Snapchat in a weekend. So can couple of million other people. It's fall could be as rapid as its rise. I cannot even begin to grasp the challenges

• kowdermeister 12y ago
  It's amusing to see that you think that to compete with SC is as simple as copying its functionality.
  • brohee 12y ago
    It sill makes the idea that someone would pay billions (in cash) for Snapchat technology pretty funny. As how to value their users...
  • phatfish 12y ago
    It's not that it's easy, it's the barrier to entry. One person can build a potential SnapChat clone (or next big thing that ends up being hip), and have access to the same potential user/customer base. I can sell home made soup on my front lawn, but i sure as hell can't scale to Campbells size overnight. This is why Campbells is the safe investment.
• megaman821 12y ago
  Because Snapchat's valuation is solely based on their technology? Snapchat had the right product with the right marketing that lead them to gaining a large user base with high engagement. Furthermore, is Campbell's valuation based on their soup recipe? I can make chicken soup in hour. They are valuable for their brand, distribution, and production capabilities.
  • venomsnake 12y ago
    Snapchat success came by fraud. They lied their audience about the self destruction of their messages.
  • _broody 12y ago
    > Snapchat had the right product with the right marketing that lead them to gaining a large user base with high engagement. You can say this of any fad. The ice bucket challenge certainly engaged millions of people, but that doesn't mean it's a brand worth investing billions.