That's not true. AWS is known to be more expensive in the long run. AWS was never about being cheaper for a mature company. It's popular because it's cheap/easy

That's not true. AWS is known to be more expensive in the long run. AWS was never about being cheaper for a mature company. It's popular because it's cheap/easy to get started, it's elastic, and it allows CTOs the freedom to balance capex vs. opex.