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It's a testament to TripAdvisor management that it hasn't gotten mired in controversy quite like Yelp has. I think this is mostly to do with some bad execution
by pbreit 12y ago
It's a testament to TripAdvisor management that it hasn't gotten mired in controversy quite like Yelp has. I think this is mostly to do with some bad execution on Yelp's part (review filters, undisciplined salespeople).
- khc 12y agoOr maybe because TripAdvisor actually brings measurable revenue to hotels, unlike Yelp. Other than some opentable integrations most restaurants don't immediately see how much value is Yelp bringing to them.
- walterbell 12y agoDo hotels have a way of attributing revenue to TripAdvisor?
- khc 12y agoyou can make bookings through tripadvisor
- walterbell 12y agoI wonder what percentage of hotel bookings now come directly from TripAdvisor? Presumably this is limited to consumer bookings, rather than corporate travel. I've used TA often for research but never for booking.