> So i wonder what can Apple do to make this activity common, that other companies couldn't do ? How will they achieve this ? A large marketing budget helps, e

> So i wonder what can Apple do to make this activity common, that other companies couldn't do ? How will they achieve this ? A large marketing budget helps, e.g. see the video they launched with. Making it easy to use and frictionless would also help (no need to log into the website, no need to figure out how to sign a PDF or download a consent form or whatever the normal user flow is). What concerns me is people gaming the apps; downloading them and filling them with fake data just to be malicious. You fix one problem and introduce another...