I wanted to say exactly this. The re-discovered holy grail of newsletters, drip email and popups will decline pretty soon. The usual argument pro drip-emails i

I wanted to say exactly this. The re-discovered holy grail of newsletters, drip email and popups will decline pretty soon. The usual argument pro drip-emails is: Emails will sit right there in your inbox, next to important other stuff. Now, since everybody does it, it sits right next to a thousand other newsletters. Just like with RSS readers a couple years ago.