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The ability to actually pick-up the phone and call prospects separates then men from the boys in this game. Yes, cold email can be useful to start a dialogue.
by JSeymourATL 12y ago
The ability to actually pick-up the phone and call prospects separates then men from the boys in this game. Yes, cold email can be useful to start a dialogue. But true business developers know they must use the phone.
Here's a solid read on the subject by Mike Weinberg, if you read nothing else-- Chapter 14 Planning & Executing the Attack is brilliant! > http://www.goodreads.com/author/show/6482841.Mike_Weinberg http://www.goodreads.com/author/show/6482841.Mike_Weinberg