I'm sure this is all a big misunderstanding. As it clearly says on the LOOK UP (housing) website, the up arrow has a "unique character [that] gives the Look Up

I'm sure this is all a big misunderstanding. As it clearly says on the LOOK UP (housing) website, the up arrow has a "unique character [that] gives the Look Up symbol distinction." http://i.imgur.com/L4n6VLM.png http://i.imgur.com/L4n6VLM.png See? It's a totally original, distinctive logo.