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People may have become accustomed to assume that the larger product is a better deal, so perhaps this is a way to achieve the higher profit margin of the two op
by imjustsaying 12y ago
People may have become accustomed to assume that the larger product is a better deal, so perhaps this is a way to achieve the higher profit margin of the two options through understanding consumer behavior.
Note that this most likely not Ubest's pricing decision, but the convenience store or grocer retailer that sells the product to the end consumer.
- thaumasiotes 12y agoI tend to suspect that Ubest's pricing decisions play into it, because it's easy to observe the price of Ubest milk varying between convenience stores, wal-mart, supermarkets in poorer areas, supermarkets in richer areas, etc, but the fact that the largest size is more expensive per unit weight than the second-largest size never changes.