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I wish Horowitz the best... but it looks like Google is starting to break up G+ into separate photos/streams (newsfeeds)/Hangouts sections, and I really hope th
by Chevalier 12y ago
I wish Horowitz the best... but it looks like Google is starting to break up G+ into separate photos/streams (newsfeeds)/Hangouts sections, and I really hope they avoid that.
I'm downvoted every time I say so, but combining photos with social MAKES SENSE. There are exactly three things anyone wants to do with photos -- we want to hoard them, we want to organize/enhance them, and we want to share them. G+ addresses the photo question better than anyone else on the market. There are improvements to be made -- starting with deduplication and better integration with GDrive so I don't pay twice for the same storage -- but G+ is a fundamentally excellent idea.
Combining that photo/social experience with the newsfeed aspects of Facebook ALSO makes sense. In the absence of popular adoption, G+ is still a pretty excellent newsfeed if you follow publications with a G+ presence. It's also a fantastic place to tap into the personal musings of Silicon Valley's best and brightest, though tech is admittedly one of the only niches with a presence on G+. Tied in with the fantastic implementation of Circles, it's pretty easy to switch between newsfeeds and share posts with only those I want to see my thoughts.
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That said, G+ HAS failed so far despite technical excellence and fantastic user experience. The operative idea here is "so far"... there's no reason why G+ can't be the network of choice of the next generation, and given the ecosystem benefits, it's hard to imagine digital natives NOT choosing Google products to organize and share their lives.
Horowitz, if you read this, target young women. Give them a place to organize/enhance/share their photos in a safe, private environment. Instagram did this (at least to the extent of enhancing/sharing their photos), and as always, the men followed. Just make it dead simple to dump a disorganized mess of redundant photos into GDrive that will then be automatically sorted, tagged, and enhanced. Suggest Circles based on their frequent contacts in Gmail. Give Hangouts better, more intuitive sticker options and play up the videochat features (which very few people seem to know about). Run ads where young people publish an invitation on G+, split the dinner tab via GWallet, pick up German guys via GTranslate, share their photos in a group post on G+, and track their progress the night before on GMaps.
All the pieces are already in place, they just need one last shove to make life easy for the average user. Nobody wants to deduplicate and sort their photos by date or location. Nobody wants to juggle photos between hard drives or try to figure out how many photos their limited cloud storage can still handle. Just let users dump their photos on an unlimited, subsidized GDrive subscription with full confidence that they'll be sorted, organized, enhanced, and ready to share without any further work on their part.
- viraptor 12y ago> combining photos with social MAKES SENSE I'm not sure this makes sense for everyone. There are so many different uses for photos/social, that I don't think there's any single way that `makes sense`. All services have a slightly different way of sharing, but I'd say there are some specific themes here: - photos as messages (like instagram) - photos as art (like old flickr) - photos as galleries (g+, new flickr) - photos as... memories? current events? sharable stuff? (like facebook, twitter) I think galleries are the ones that make the least sense with social. People share galleries with family / friends - many of who aren't even on the same platform and don't want to be.
- reitanqild 12y ago> I think galleries are the ones that make the least sense with social. They make very much sense with social as long as social doesn't have to mean "share publicly".
- rspeer 12y agoFor photos, you need a story for how to do something that's equivalent to "share publicly" without the implications that that usually comes with on a social network. There are photos on G+ that I'd like to show my family. This is "public" from G+'s point of view, because I'm not going to make them log into G+. Nothing goes wrong if other people see these photos too; however, I don't want people who have me in their G+ circles to get notified that I'm now "sharing" these photos that they have no interest in, and I don't want some boring photos to represent me on my "feed". This use case worked on Picasa, but G+ broke it. Right now I find the extremely concealed download link and e-mail them. This is not how a photo product should work.
- reitanqild 12y agoTotally agree with you. What I meant isn't that any product gets it right ATM but rather that there isn't a good technical or, I guess, social reason for why galleries couldn't be a killer social feature. It seem there are a few economic/marketshare etc reasons though.