This is awesome. When I read the previous post by OP that hit the number one spot (called Consulting), I immediately wished that there was a post-mortem on the

This is awesome. When I read the previous post by OP that hit the number one spot (called Consulting), I immediately wished that there was a post-mortem on the failed startup. This is important for many reasons, but the least of which is that there's too little written on what goes wrong with a startup. Everyone (especially the media) seems to think that every startup becomes one of the billion dollar darlings that saturate the news. My take on the overall concept was that it was going to be really hard to pull off, because you were building a two sided marketplace. And that's exactly what airbnb is (which is why it's appropriate you called the startup an airbnb for cameras). Even if you had you perfect execution and built a product that was 2x better than anything that existed, getting a two-sided marketplace to work requires an extraordinary amount of luck, marketing, and timing. The flipside is that once a two-sided marketplace exists, it's really tough to displace (for exactly the reasons that it's so hard to start). So I would have loved to hear your rationale for thinking you could overcome the odds of building a two-sided marketplace. It's twice as difficult as a normal startup because you need both the sellers and the buyers. And one is not valuable unless the other is there at the same time.