Pivotal is arguably a grand experiment to try to build an eventual RedHat-sized revenue stream on open source through subscription pricing. It's $300m now, and

Pivotal is arguably a grand experiment to try to build an eventual RedHat-sized revenue stream on open source through subscription pricing. It's $300m now, and everything is open source or just was announced will be open sourced this year. Most of it in house R&D, some like Redis is sponsored patronage. What's interesting is that most enterprises don't really want to freeride - they don't have the knowledge or legal will (indemnity) to go it alone, plus have esoteric requirements that usually don't lead to good open source projects and will pay for proprietary add-ins. The main free riders are startups that couldn't afford a subscription anyway (until they scale and want help), along with service/cloud providers that are at such enormous scale and have such a large braintrust that they can go it alone. These are the organizations IMO (the Googles of the world) that really need to sponsor individuals and OSS foundations to avoid a tragedy (like GPG or even OpenSSL).