Do the Steve Blank price-boxing experiment. "How much would you use this if it were free? $50 / month? $1 million dollars?" Your customers will tell you wha

Do the Steve Blank price-boxing experiment. "How much would you use this if it were free? $50 / month? $1 million dollars?" Your customers will tell you what they're willing to pay. If that number is below your operating costs, however, be prepared to either drastically change your model or move into another business.