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They seem to care about the technology side more. Plus, once you get this right, you can work on your casings to sell it to people that do care about it more.
by M4v3R 12y ago
They seem to care about the technology side more. Plus, once you get this right, you can work on your casings to sell it to people that do care about it more.
Also, this is what they've done with the first Pebble - first the initial, plastic one, and only after - Pebble steel.
- jkestner 12y agoExactly, a tick/tock product cycle. Apple does the flip of this - using the same case for two models, with different internals. Though they start with the high-end model. Are there as many examples of working your way upmarket? I think it may also be due to costs. The color e-paper screen obviously costs more, and perhaps a full Steel model would teeter within range of the fashion smart watches (including Apple Watch Sport), where the comparison would be less flattering.