I find it amazing that there is over $1.3MM in demand (as of this writing, there is $1.36MM pledged) for beehives/beehive accessories. Either I'm misjudging th

I find it amazing that there is over $1.3MM in demand (as of this writing, there is $1.36MM pledged) for beehives/beehive accessories. Either I'm misjudging the number of people who have backyard beehives or the PR machine behind this deserves a case study in every marketing class in every college worldwide.