Shooting a commercial can cost a million bucks. If you want prime advertising slots, it might cost from a few hundred grand up to a million for a 30 second spot

Shooting a commercial can cost a million bucks. If you want prime advertising slots, it might cost from a few hundred grand up to a million for a 30 second spot. Print and online advertising is cheaper, of course, but I don't think their advertising budget is unreasonable considering how large a company they are and how difficult it may be to get new subscribers.