Mercedes has marketed and sold low end (in terms of price) cars without tarnishing its image. And if you don't think they're a legitimate luxury brand, then I d

Mercedes has marketed and sold low end (in terms of price) cars without tarnishing its image. And if you don't think they're a legitimate luxury brand, then I don't understand your definition. B&W speakers are a luxury brand, yet they make affordable headphones. I'm sure others can chime in with similar examples. Prada also makes $200 handbags, so one of your examples is flawed.