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I think it's confirmed that they have a "several hundred to a thousand" employees working on a car project of some kind. They've also been reportedly poaching
by dm2 12y ago
I think it's confirmed that they have a "several hundred to a thousand" employees working on a car project of some kind.
They've also been reportedly poaching car industry employees recently.
Steve Jobs always wanted to make an Apple car, they might be doing some "honor his dream" type of project.
They might be just developing an autonomous system or a battery conversion system, or they might be building a huge fleet of mapping vehicles.
The project is only 1 - 2 years old so there likely isn't much a product yet, and pivoting is very possible.
There is a video of some person chasing a white van with something unknown on the roof and very dark windows near Apple's headquarters. That's fueling some rumors also.
I personally think they should focus on their CarPlay system and partner with manufacturers to pre-install it in cars, but they would need to allow Android phones to use it.
Apple has over 150 billion USD in cash and it doesn't seem like they know what to do with it.
Apple, why not have a large poll on what projects you should invest in?
"Tesla CEO Elon Musk told Bloomberg Businessweek this month that Apple was seeking to hire away his workers, offering $250,000 signing bonuses and 60 percent salary increases."
Dear Apple, nobody wants one of your closed-source, locked-down, inferior vehicles. Stop poaching Tesla employees you assholes, Tesla is too important for you to wage a money war with them for a side-project that nobody has ever asked for.