I don't totally disagree, but it's worth noting that when I read about iBeacons "on the internet," that was likely just a sophisticated ad, disguised as a revie

I don't totally disagree, but it's worth noting that when I read about iBeacons "on the internet," that was likely just a sophisticated ad, disguised as a review or blog article. It's definitely better than the ads that ghostery blocked, but ads aren't going away and they were still important to the discovery process.