No humans will ever actually come across the directory links. But search engines still take them into consideration while ranking your websites. It goes back

No humans will ever actually come across the directory links. But search engines still take them into consideration while ranking your websites. It goes back to playing according to the medium rules. Note: don't only do directory submissions. If all search engines can see is you're getting link backs from not so good pages, they won't rank you well. And don't only rely on getting authority linkbacks. Because if search engines see that you have very few linkbacks, they won't rank you well. So use them both: create good content and focus on getting authority linkbacks. And at the same time, submit your site to various directory submission services. Quality + quantity linkbacks = search engines ranking you well.