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The risk of loosing the users to another app in the future is not taken into account in this valuation. What if all the teens grow up and move on to another app
by ankurpatel 12y ago
The risk of loosing the users to another app in the future is not taken into account in this valuation. What if all the teens grow up and move on to another app and the new teens do not use Snapchat and use another app that goes viral?
- cpeterso 12y agoAnd Snapchat's very design (no history) makes the app not very sticky. There is practically no switching cost.