4 ms·

Huy Fong Foods is the brand, sriracha is the product. It's because he likes the fact that he created a new condiment and is satisfied with his current wealth an

• hawleyal 12y ago
  Sriracha is the product brand (e.g. Mountain Dew). Huy Fong Foods is the manufacturer brand (e.g. Pepsico). But like kleenex and saran wrap, it has become a generic term. Sriracha is a proper noun, but is slowly becoming a common noun.
  • spike021 12y ago
    It's gotten to the point where there are numerous competitors, some of whom produce bottles that look exactly the same except for two things: a yellow cap instead of green and a slightly different label/print of the logo and other information.
    • scelerat 12y ago
      I think packaging falls under the rubric of "trade dress" -- different than trademarks, which generally involves words and symbols. So if a competitor is selling red hot sauce in a bottle shaped just like a Huy Fong Sriracha bottle, along with similar writing, Huy Fong might have a case for challenging that, regardless of whether the competing product says "Sriracha" on it or displays the symbol of a rooster.
    • o0-0o 12y ago
      I was at the Fairway up on 132nd and riverside Dr last weekwmd, and they.had the competitor sauce you speak of. The big difference I noticed was they did not have any sodium benzoate preservative like the original siracha. If only they would give up in the preservative, I'd eat it again. Some real good all natural alternatives out there though.