Keep in mind that downtime is what you're optimising for. The big benefit of building a bootstrapped business is that you're not accountable to anybody. When

Keep in mind that downtime is what you're optimising for. The big benefit of building a bootstrapped business is that you're not accountable to anybody. When you get to the point where you're making a nice profit and things slow down such that you don't need to put in 40 hour weeks anymore, that's an indicator that you need to go rock climbing. Or surfing, travelling, playing with your children, salsa dancing, counter striking, novel writing, or whatever it was that you were planning to do once you hit it big and didn't have to work anymore. Bootstrapped SaaS businesses have the nice side effect of giving you small tastes of that success before you actually hit the point where you can do it full time. My advice is to take advantage of it.