I wonder if this isn't so much for convincing people to switch to Apple so much as giving people a greater attachment to Apple. I use an Android phone, and I di

I wonder if this isn't so much for convincing people to switch to Apple so much as giving people a greater attachment to Apple. I use an Android phone, and I didn't even know that the iphone showed a difference between iMessage messages and SMS messages. So the color doesn't have an effect on me. However, if you have an iPhone and don't like the green bubbles, you become a sort of brand ambassador -- you'll both have a greater chance of staying on iPhone (because you associate the "green bubbles" of other phones with being inferior, you won't want to get an inferior phone), and you'll also try to convince your friends to get an iPhone.