"Rather than chatting for weeks before meeting someone, you can be a lot more spontaneous by just matching then meeting up for a date." I think you hit the nai

"Rather than chatting for weeks before meeting someone, you can be a lot more spontaneous by just matching then meeting up for a date." I think you hit the nail on the head here. This is exactly why Tinder is so popular, IMO. (Almost) No one wants to waste time chatting online. And everyone (no almost here) considers beauty first and foremost when looking for a mate. It's just truly a shame that this is the only reputation the app has and it seems to be this way because people associate it with "shallowness" while they stand on a high ground doing exactly what everyone else is doing: looking at pictures and judging them on beauty. Regardless of the site (or off-site IRL), that's what happens. Let's face it, no one is spending time on okcupid or match deeply analyzing other profiles' text. The only people it matters to are the people creating the profile who think it actually matters (it doesn't). I would bet money that if the text part of profiles on a traditional dating site were put a mere extra click away, while the photos stayed on the main page, the visit rate would be abysmal. The genius of Tinder has been to recognize this and remove the unnecessary garbage content. Really, in dating, before you've met anyone, all text is garbage, including the paltry meager pleasantries exchanged on the way to actually setting up a real date in person. The actual in person date is the only thing that matters and Tinder has realized that and done away with the rest. If it wasn't for the perception that it's only about hooking up, I'd say this is really the perfect dating app.