I'm a little surprised they're dropping the subscription model while many other sites have started to adopt it due to declining ad revenue. Especially on an ima

I'm a little surprised they're dropping the subscription model while many other sites have started to adopt it due to declining ad revenue. Especially on an image hosting site, as I doubt the click through rates are very good. (Yes I realize they probably get paid per impression, but typically lower CTR means the CPM is lower, too.)