So what have they been using the domain for in the few weeks since registration? The domain doesn't appear in web.archive.org until today, and searching Google

So what have they been using the domain for in the few weeks since registration? The domain doesn't appear in web.archive.org until today, and searching Google for the domain between December and the end of January shows nothing. The website itself says "we have created a dedicated website ... anthemfacts.com" for this incident. [Edit: replaced two egregious uses of "website" with "domain"]