That is interesting! I like the way you present the Chipotle/buffet as a set of choices too - it seems to make choice into almost a data structure issue. Like

That is interesting! I like the way you present the Chipotle/buffet as a set of choices too - it seems to make choice into almost a data structure issue. Like Chipotle are succeeding partly because they're presenting people with a binary search tree rather than an undifferentiated cluster of choices.