Several years ago in Australia, a blogger called Possum Comitatus, aka Scott Steel, used to mock journalists for breathlessly reporting every twitch of the poll

Several years ago in Australia, a blogger called Possum Comitatus, aka Scott Steel, used to mock journalists for breathlessly reporting every twitch of the polls, even though most such movements were within the margin of error. So successful was this mockery that the way polls are reported actually changed. It become normal to report a change in polls with a remark about whether the change was within the margin. Political race-calling has moved onto less abuses of statistics. Better reporting can be done, and done with surprising ease, using a simple tool. Mockery of journalists. To gain status and prestige over their peers, some will adopt the better method. In a few months they'll all do it.