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PBS and NPR have to deal with this issue every year and their solution is pretty simple. They report it as they would want to, mention that X Co sponsored them
by Moto7451 12y ago
PBS and NPR have to deal with this issue every year and their solution is pretty simple. They report it as they would want to, mention that X Co sponsored them in the past/present, and don't take their advertising dollars for that piece.
- jonas21 12y agoThere's a big difference between saying "this segment is sponsored by X Co" and letting X Co write their own endorsement that they can then quote as a testimonial from you.
- oddevan 12y agoIf you're referring to Desk quoting Gruber on their home page, they quoted from Gruber's "thank you" post which, while it borrows a lot from the original sponsor-written post, is still written by Gruber himself.
- saddington 12y agoYeah, i felt good about using this quote but was definitely not going to use something that I wrote myself. ... because that would be super-lame.