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Learn your terms before you lay blame. Clickbait is used to drive ad revenue.

• bluehex 12y ago
  I don't agree with the narrow definition of clickbait. I think any sensationalism in headline, for sake of gaining clicks and attention, can be considered clickbait. I saw Wikipedia also proclaims the same relation to ad revenue; I just disagree that it's the only interpretation as people have been using the term more broadly for a while now even if it's origins are of the online advertising world. In this case, I wouldn't categorize the headline as sensationalist though, considering that it's accurate and the next 72 hours are actually important.