iAd is such a low priority for them you wouldn't believe. From what I've heard it doesn't have basic features that other advertising networks have and it priori

iAd is such a low priority for them you wouldn't believe. From what I've heard it doesn't have basic features that other advertising networks have and it prioritises privacy pretty heavily. In fact, I suspect that reducing the market share of advertising networks that are less privacy concerned in favour of one they control was likely a major reason they launched it. Even if not, it hardly compares to the likes of Google, etc. http://www.iphonehacks.com/2014/02/apple-struggling-ad-sales-due-strict-privacy-settings.html http://www.iphonehacks.com/2014/02/apple-struggling-ad-sales...