Given their market power and prominence; you could make a strong case that unduly restrictive covenants in the contract language are in fact against the interes

Given their market power and prominence; you could make a strong case that unduly restrictive covenants in the contract language are in fact against the interests of a society that values freedom and equity. Many of the arguments on this page in defense of Apple could equally well be applied to a defense of debt slavery or indentured servitude. Apple taking a third share of every creators work may have been reasonable when they were a small part of the market; but is less so when they are able to turn their dominance in the smart phone market into outsized profits and onerous terms in the media distribution market.