AWS is not cheap. It's a rather expensive way to rent hardware. It's only "cheap" if you are using some aspect of elastic computing to use 100 machines for a co

AWS is not cheap. It's a rather expensive way to rent hardware. It's only "cheap" if you are using some aspect of elastic computing to use 100 machines for a couple hours. I've worked with several startups who are paying 6 figure a month AWS bills. At that point it's really not a bad idea to take all those python or ruby data processing jobs and convert them to go. I have seen costs reduced by an order of magnitude this way. The key point here is that some startups need a pretty decent scale before they have a MVP. How many useful search results could google have provided if they weren't crawling most of the web from day 1? Some social media or analytics startups need to process twitter's firehose feed, even when they don't have many customers.