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We (small startup/company in Switzerland) are mostly exporting our product. Today we changed from making a profit to making a loss with each system we sell...

• raverbashing 12y ago
  Is your price pegged to USD/EUR?
  • bdcs 12y ago
    It implicitly is if their customers use USD / EUR. Maybe they buy something en masse at, e.g., $99 but not $119
• s3nnyy 12y ago
  Could you point to your company?
• toomuchtodo 12y ago
  Would this cause you to move the business to another country?
• cynicalkane 12y ago
  I'm curious why you didn't hedge with currency futures, since this is close to an ideal use case. I ask because I used to work in the futures industry but never really interacted with trading or hedging customers.