Now, now who's being all negative? The point I was about to make is that Verizon went on the offensive against AT&T and Apple by using a two-pronged approach:

Now, now who's being all negative? The point I was about to make is that Verizon went on the offensive against AT&T and Apple by using a two-pronged approach: on one side they attack features of the phone and the other the network. Different parts of the campaign target people who care about different things. For some people customization is really important: the multi-billion industry of ringtones is just one sign of it as there are other venues for customizations as well. For other people (a lot of them) being able to make calls reliably is very important. I'm not clear about 5mp camera, but judging by the fact that the megapixel race has engulfed the consumer digital camera market it has a good chance to lure in a bunch of people. You may not care about some of these things, but many other people do.