I've worked as a trader and I agree. But there's a world of difference between swearing at your Bloomberg screens when the market goes against you (or at the gu

I've worked as a trader and I agree. But there's a world of difference between swearing at your Bloomberg screens when the market goes against you (or at the guy who just snuck up behind you and farted in your ear), and explaining to a conservative, 55-year old family lawyer or a buttoned-down pension fund trustee why they should invest in 500 Startups instead of that nice, reassuring, corporate venture capital firm.