4 ms·
This is called "loyalty capital". See this Clayton Christensen interview video for more detail https://www.youtube.com/watch?v=KYVdf5xyD8I https://www.youtube.
by liquimoon 12y ago
This is called "loyalty capital". See this Clayton Christensen interview video for more detail https://www.youtube.com/watch?v=KYVdf5xyD8I https://www.youtube.com/watch?v=KYVdf5xyD8I (starts around 23:40)
- fudged71 12y agoThis is the only reference to the term "Loyalty Capital" that I can find online. Strange.