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Related question: what's the general feeling about starting a project that you believe will be popular, but that doesn't have a clear revenue path?
by matt1 17y ago
Related question: what's the general feeling about starting a project that you believe will be popular, but that doesn't have a clear revenue path?
- jacquesm 17y agoTroublesome. If you can avoid that sort of project as your 'first' you will have a much higher chance of success. We got lucky in that respect, we had absolutely no clue on how to do it and then the first big ad brokers came on-line just as we needed them (24x7, doubleclick). And back then ads were really a way to make income, nothing compared CPM or CPC wise to today. Think $10 CPM and 35 cts / click. That ad income got us well into the .com crash, by that time we were large enough to pull enough paying users out of our premium program to survive. But luck is a bad thing to have to base your business on, making something that people really need (and preferably several somethings) is a lot more solid business-wise.