3 ms·
> a _bit_ of product placement inside This is the big problem. TV is the gold standard for advertising. That's where video advertising wants/needs to go in ord
by commentzorro 12y ago
> a _bit_ of product placement inside
This is the big problem. TV is the gold standard for advertising. That's where video advertising wants/needs to go in order to keep the same profit. Here in the US about 1/3 of a show is advertising of some form and about 1/4 is explicit "commercial break" 30 second spots advertising.
Can you imagine how any show can integrate that much advertising within the context of a show and have in retain its vibe. Imagine, for example, Gotham having one in every four minutes trying to tell you about boner pills, swiffer dusters, or toilet paper and still maintaining its dark mood? [Gordon Says, "... hold on, I have an erection that's lasted more than four hours. It's important I see my doctor now."]