A good marketer is just as hard to find as a good engineer. And it's more than just knowing some subject matter. There's almost an instinct about it. Marketi

A good marketer is just as hard to find as a good engineer. And it's more than just knowing some subject matter. There's almost an instinct about it. Marketing isn't just like learning another programming language, it's like learning another discipline. It would be like being asked to learn psychology. Sure, your engineer could probably get a basic proficiency in a few months, but real skill comes from years of practice. The best team is probably one of each, as a good engineer and a good marketer will both have their own strengths and know when to defer to the other for their weaknesses.