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> X1’s GPU is looking very good out of the gate – at least when tuned for power over performance. Isn't it such a shame Nvidia never seems to do that in mobile

> X1’s GPU is looking very good out of the gate – at least when tuned for power over performance. Isn't it such a shame Nvidia never seems to do that in mobile, then? Tune it for power, that is. Yes, the GPU and the chip overall are "impressive", but all of Nvidia's mobile chips have been at the time of launch (perhaps with the exception of Tegra 4). I really hate to say this, but I want Nvidia to succeed and it really bothers me that after so many Tegra generations they still don't get it. The problem is Nvidia always over-optimizes for performance, and then the whole chips turns into a dud that nobody wants, whether OEMs or consumers. Instead of doing "2x" performance increase, I would've been happier with a 1.5x performance increase, at a much more manageable and sustainable power envelope for a mobile device. I'm not sure why they keep doing this despite this strategy not working. Doing the same thing over and over again and seeing no results is the definition of insanity after all. Perhaps it's the whole "PC-centric" DNA they have, which makes them think in terms of PCs that have plenty of ways to cool down. I guess this is why "incumbents" keep failing when they get disrupted, even if they adopt the disruption technology relatively early. The old ways of doing things are still ingrained in every decision they make. And what happened to that Icera modem technology they bought? It's been years now but still not seeing it integrated into their chips. Have they abandoned all hope of entering the smartphone market already? They seem to already be refocusing quite aggressively towards the automotive market.

modeless 12y ago
They need 2x performance increases every year to keep up with Apple/Imgtec and Qualcomm. The only reason their performance looks impressive is they announce long before shipping and compare their unobtanium to everyone else's shipping devices. If you compare shipping devices to shipping devices (e.g. the TK1 vs. A8X benchmarks they have in the article) they're not ahead on performance.
- listic 12y ago
  As far as I can see, current gen NVidia tablet chips (K1) are still on top, rivaling even some previous-gen (1.5 years old) x86's in graphics performance. http://www.futuremark.com/hardware/mobile http://www.futuremark.com/hardware/mobile Aren't they?
  - Grazester 12y ago
    The K1 I think was the first chip Nvidia really impressed me with.
xorcist 12y ago
Perhaps there are still places where you should optimize for performance where they still have a fighting chance to make it in the marketplace, such as the self driving car use case they hyped during the press conference. I also think that Android TVs (or Ouya, if you want) could make use of some hefty power, to finally get that console gaming revolution to topple the big three that have been in the cards for quite some time now.
- slantyyz 12y ago
  >> I also think that Android TVs (or Ouya, if you want) could make use of some hefty power, to finally get that console gaming revolution to topple the big three that have been in the cards for quite some time now. Having been a console guy since the 80s, the PS3 is very likely the last console I'll ever own. The thing that toppled the consoles for me? Steam. All of the games I play on consoles (in particular, 2D/3D fighting games) are now on or are coming to Steam. If I want to play on my TV, all I need to do is hook the TV up to my laptop.

modeless 12y ago

They need 2x performance increases every year to keep up with Apple/Imgtec and Qualcomm. The only reason their performance looks impressive is they announce long before shipping and compare their unobtanium to everyone else's shipping devices. If you compare shipping devices to shipping devices (e.g. the TK1 vs. A8X benchmarks they have in the article) they're not ahead on performance.

listic 12y ago
As far as I can see, current gen NVidia tablet chips (K1) are still on top, rivaling even some previous-gen (1.5 years old) x86's in graphics performance. http://www.futuremark.com/hardware/mobile http://www.futuremark.com/hardware/mobile Aren't they?
- Grazester 12y ago
  The K1 I think was the first chip Nvidia really impressed me with.

xorcist 12y ago

Perhaps there are still places where you should optimize for performance where they still have a fighting chance to make it in the marketplace, such as the self driving car use case they hyped during the press conference. I also think that Android TVs (or Ouya, if you want) could make use of some hefty power, to finally get that console gaming revolution to topple the big three that have been in the cards for quite some time now.

slantyyz 12y ago
>> I also think that Android TVs (or Ouya, if you want) could make use of some hefty power, to finally get that console gaming revolution to topple the big three that have been in the cards for quite some time now. Having been a console guy since the 80s, the PS3 is very likely the last console I'll ever own. The thing that toppled the consoles for me? Steam. All of the games I play on consoles (in particular, 2D/3D fighting games) are now on or are coming to Steam. If I want to play on my TV, all I need to do is hook the TV up to my laptop.