Flywheel offered a flat rate of $10 for all cab rides on New Year's Eve. By contrast, Uber sent a mass email warning riders that New Year's Eve would see a spik

Flywheel offered a flat rate of $10 for all cab rides on New Year's Eve. By contrast, Uber sent a mass email warning riders that New Year's Eve would see a spike in passenger demand, potentially skyrocketing prices to over $100 for a ride after midnight. If you want to have no customers, then yeah, this is how you would do that.